72% of brand engagement happens on Local Pages.
Enterprise marketing customised to the power of local
Enterprise marketing customised to local areas is a great way to tap into your target audience and cultivate better relationships with customers.
Questions & Answers
Specific products and services will perform very well in some markets and not at all in others. With a global campaign, the end user’s location is of little importance. You simply want to reach as many people as possible. A localised campaign is more finely targeted, so you need to decide where to target.
For an SMB good rule of thumb is to budget 8-15 percent of annual revenue in search marketing. Businesses that already have an established community presence can spend a little less. About 6-12 percent of annual revenue. But this will vary on many factors and requirements.
Search engine efforts within a targeted location surrounding the business.
While larger firms and corporations may use global marketing. It is beneficial for small service-based businesses to adopt our local approach. Companies can enjoy the specific advantages of connecting with the surrounding neighbourhood.