Build a Hybrid Retail
Unlock the ideal shopping experience for your customers with a custom mix of channels – tailor-made to their needs and preferences.
OVERVIEW
Hybrid shopping experiences combine the best of both worlds.
Maximize your sales growth with BigDreams’ Hybrid Shopping Marketing. Our unique solutions blend physical and digital shopping experiences for an immersive journey. Connect with shoppers like never before with our expert marketing strategies and in-store solutions.
- Fuse physical and digital shopping experiences
- Capitalize on all marketing tools and in-store solutions
- Connect with shoppers for increased sales growth
- Expert marketing strategies for maximum impact
- Immersive shopping journey for customers.
What They’re Saying
Shoppers embracing hybrid shopping habits are driving an encouraging 9.5% surge in revenue for retail businesses
THE VALUE
Hybrid solutions to drive innovation and convenience
We specialize in crafting personalized hybrid strategies that balance your business goals with customers’ expectations. Our online and offline marketing expertise creates a seamless shopping journey that boosts customer engagement and adds value to your physical store with digital elements.
Improve physical and online purchases
People want to order products online and come to pick them up in stores. We contribute to streamlining the whole process.
Build convenient shopping options
Convenience is critical in retail. We define your touchpoints and remove friction. This can be options such as BOPIS (buy online, pickup in-store).
Shoppers Experience
We perform research, operational analysis and feedback to enhance your in-store experience to create powerful human interaction.
Geographic Searches
Boost your rankings in geographic searches to get noticed by the customers nearest to you.
OUR SOLUTIONS
Building an
immersive experience
Maximize your sales potential with our expert omni-channel and phygital solutions, delivering a seamless and impactful digital experience aligned with your business goals.
Brick & Mortar Marketing
Drive traffic to your store with digital marketing and offline/offsite promotion strategies.
E-commerce & Website
Optimize your local online presence with a strategically built website or e-store.
Omni-channel Experience
Seamless and cohesive customer experience across all channels.
QR Code & NFC Marketing
Transfer information to customers through QR codes and NFC to grow mobile engagement.
In-Store Event Promotion
Boost store visits with in-store events and online/offline promotion.
Loyalty Campaigns
Encourage repeat buyers with incentives through loyalty campaigns.
Store Experience
Create a specialized store environment by designing with the customer experience in mind.
Online to Offline Attribution
Gain insights into online ad success with online to offline attribution.
Click & Collect
Allow customers to place online orders and pick up in-person with click and collect campaigns.
HYBRID SOLUTIONS
Offer both the convenience of online as well as the tangible benefits available in-store
With a hybrid marketing approach, brands can give customers the best of both worlds by combining physical and digital touchpoints. Our strategy integrates in-store and online experiences, offering the convenience of online research with the tangible benefits of in-store shopping.
- Integrate physical and digital touchpoints
- Provide customers with an optimal shopping experience
- Offer the convenience of online research and in-store benefits
- Enable customers to research, see, feel, and test products
- Deliver immediate in-store purchase and pick-up options
HYBRID GROWTH
Seamless Hybrid Solutions for Local Businessess
BigDreams helps local businesses reach their goals with seamless physical and digital experiences. Our team provides custom hybrid solutions tailored to meet your unique needs and delight your customers. Unleash the full potential of your business with our expert guidance.
FAQ
Questions & Answers
What is an example of Hybrid Shopper Marketing?
Hybrid shoppers can blend online and in-store shopping experiences to their advantage. For example, finding that perfect red jumper during a store visit may prompt them to find an even better version later – such as selecting it in green directly from an online retailer while knowing exactly what size they need.
The journey from discovery through delivery is becoming a seamless experience involving online research, mobile stores and in-person visits all integrated into one unified path for ultimate convenience.
What is the value of Hybrid Marketing?
Despite the surge in digital shopping, going to physical stores for purchases is still a dominant activity. According to Forrester’s market research predictions, retail sales made through brick-and-mortar locations will make up 72% of all transactions in 2024 – an impressive figure that indicates shoppers’ loyalty and affinity towards these experiences! Moreover, hybrid models are likely to become increasingly popular as consumers seek convenience and variety during their buying journey.
Customers are embracing a hybrid approach when it comes to shopping, blending the convenience of digital experiences with the personal service and sensory satisfaction they get from in-store retail. By combining both channels, retailers can provide customers with optimal buying journeys tailored to their preferences.
What does Hybrid Marketing mean?
Hybrid marketing is a powerful tool which combines the best of both worlds: traditional and digital methods. This savvy tactic enables businesses to leverage the reach, flexibility, and cost-effectiveness of online promotion while still tapping into proven offline strategies. Companies can maximize their visibility within target markets in an increasingly competitive landscape by implementing such a multifaceted approach.
How does hybrid marketing help local businesses?
Hybrid marketing offers a powerful way for local businesses to boost their visibility and reach potential customers. By combining traditional offline tactics with innovative digital strategies, companies can unlock new market opportunities and ultimately drive sales growth.
OUR SERVICES
We’re an all-in-one digital agency built for your local growth.
Explore our marketing services toolkit designed to help your company grow sustainably and outperform competitors with the power of local marketing.
